Food Matters LiveWritten by Charlotte Gowers
From the future of food to catering for people with allergies: meet the true leaders of food innovation and discover the latest trends impacting your industry at Food Matters Live. London’s ExCeL. 21-23 November
What will the younger generation demand from retailers in the future - and how can industry respond to increasing interest in health and wellbeing? From healthy snacking to free-from, vegan and sustainable proteins – what are the trends topping innovation in food and drink?
These questions and many more will be debated at Food Matters Live – the fast approaching business and networking event, which combines a three-day conference, multi-stream seminar programme and an extensive exhibition – all under one roof at London’s ExCeL on 21-23 November.
Food innovators, business leaders, manufacturers, retailers, government ministers, scientists and experts in health and nutrition will be among 400 influential speakers leading a series of thought-provoking debates during the three-day CPD accredited education programme.
BBC journalists Anita Anand, Simon Jack and Timandra Harkness will host the Food Matters Live conference, which will debate a broad range of issues from geopolitics and the impact of Brexit on the future of food, drink and consumers, to how the out-of-home sector and foodservice providers can market ‘better-for-you’ as the best choice, to the effectiveness of the sugar reduction programme.
Chef Heston Blumenthal will question why food science, practical cookery and understanding nutrition are not at the core of education, while Sainsbury’s former chief executive Justin King and neuroscientist Baroness Susan Greenfield will share their invaluable experience and industry insight.
Prue Leith, vice-president of the Sustainable Restaurant Association and the new face of The Great British Bake Off, will join a panel discussion to consider if cafes, restaurants and vending machine suppliers are responsible for tackling obesity in the out-of-home sector.
And Compass Group’s Louise Pilkington will discuss the economic impact of obesity on rising healthcare costs and lower worker productivity due to illness and days off, while Jozef Youssef, the creative force behind Kitchen Theory - the gastronomy experience design lab - will ask if diners are ready to embrace tomorrow’s foods.
Alongside the conference, the Food Matters Live case-study rich seminar stream will be of particular interest to the foodservice sector, with its unrivalled programme focused around seven key themes, including: ‘Future of food retail’, ‘Food futures’, ‘Free-from, allergy and intolerance’, ‘Marketing’, ‘Tackling Obesity’, and ‘Packaging: innovating through design’.
Experts will use the sessions to consider the latest food tech innovations set to change the face of industry, how to engage tech-savvy, time-poor customers through voice-activated technology or augmented or virtual reality, what role packaging plays in helping to reduce sugar consumption - while also giving an overview of latest consumer trends for the foodservice community.
The Free-from, allergy and intolerance seminars will look at brand trust, why consumers are allergic to certain foods, assessing the role the media plays in driving demand for free-from, and attracting food-to-go customers with innovative packaging.
In the Future of food retail stream, Spar Parkfoot’s David Charmann will discuss how retailers and foodservice providers can capture a larger share of the growing food-to-go opportunity, while Simply Fresh’s Kash Khera will join experts from MMR Research, Graze and Spoon Guru in a buyer panel discussion on consumers of the future, what is important to them and what this means for purchasing.
Elsewhere, Clément Scellier will talk about Jimini’s success in marketing insect-based foods as a healthy and sustainable source of food, while Compass Group’s Leanne Hewitt will focus on the challenges of providing healthy nutrition in offshore and military workplaces.
More than 16,000 influential professionals are expected to attend this year’s Food Matters Live exhibition, featuring over 800 leading organisations - from major food and drink manufacturers, foodservice providers and suppliers to new and exciting start-ups - each showcasing the latest developments in 'better for you' food and drink innovation.
With the UK’s food-to-go sector set to be worth £23.5bn by 2022 – up from £17.4bn in 2017, according to IGD – try, taste and explore a diverse range of products arranged in themed areas, such as Free-from, Natural & Organic, Drink Well, International Innovation and Innovative Ingredients.
Discover the latest in healthy snack food and confectionary in the Healthy Snacking zone. On display will be Fori meat-based high protein snack bars in chilli beef, Piri Piri chicken, Moroccan lamb and Thai turkey flavours; Adonis crunchy low sugar pecan nut bar, which is designed not to cause a blood sugar spike; the new Boka Food range of healthier snacks, such as granola and sugar-free marshmallows, and Gato’s puds that are dairy sugar, gluten and guilt free, in flavours such as chocolate & aubergine fondant with Spirulina, and orange & cardamom polenta sponge with turmeric.
For those who love to eat bread and crackers but prefer to avoid wheat and gluten, try Ready Raw enzyme rich bagel bites. Pining for a permissible indulgence? Feast your eyes on Pundits’ high in cocoa dark chocolate, which is sugar free but delicately sweetened with Stevia.
With the market for ‘free from’ food rising by 30% to over £500m in 2016 - and predicted to hit £673m by 2020 - according to Mintel, the dedicated zone has doubled in size and houses Mr Kipling’s gluten free range of lemon and ginger loaf and mini cherry bakewells; the Vegetarian Butcher’s fish free tuna – a tasty addition to pasta sauce or fish cakes; Lovemore Custard Creams with a delicious vanilla fondant cream filling, and Samosaco’s gluten free green or red onion pakoras and minted pea tikki.
As increasingly health conscious consumers boost demand for organic foods, head for the Natural and Organic zone to discover the innovation behind the trend. Sample LioBites fruit crisps and smoothie squares in apple and mango, banana and passionfruit flavours; Meet the Alternative beef style pieces made from healthy high quality protein, and Linwoods’ milled organic flaxseed, sunflower & pumpkin seeds with essential fatty acids, vitamins and minerals.
For cutting edge innovation, visit the Enterprise zone to discover Breakfast by Bella - the new organic, sugar and gluten-free range of granola inspired by an under pressure commuter who needed food on the move. Try flavours such as crazy cacao, nutty nosh and peanut butter me up. Also worth a taste are Kate Percy’s Go Bites – tasty bite-sized energy balls in date and coconut, apricot and seeds, or chocolate and hazelnut.
A sneak preview of the products and ingredients that will be on display can be found in the new online directory at https://www.foodmatterslive.com/visiting/product-and-ingredient-directories.
A new matchmaking service will give visitors and exhibitors a huge opportunity to identify potential partners - with a dedicated Meet the Buyer programme connecting buyers from retailers and foodservice providers with innovative companies. Buyers from the likes of Planet Organic, Marks and Spencer, Superdrug, EAT, Planet Organic, Tree of Life, Protein World, Ramsden International, Buckley and Beale, Greencore and Delicatezza are among the first to confirm their participation.
To find out more and book your place, go to https://www.b2match.eu/foodmatterslive-match/sign_up
Briony Mansell-Lewis, Food Matters Live Director, said: “Food Matters Live is fast becoming an annual business opportunity for many in the industry, providing a platform to explore, taste and experience the latest trends and innovations shaping the future of food and drink.
“We’re delighted once again to welcome so many experts to share best practice, forge collaborative relationships, find solutions to challenges and explore new ways of working with colleagues across the food, nutrition and health sectors.”
Food Matters Live is free to attend, including entry to the conference, seminars and all visitor attractions. Simply register at www.foodmatterslive.com
Notes to editors:
Now in its fourth year, Food Matters Live takes place on 21-23 November 2017 at London’s ExCeL.
Register yourself and your colleagues for this unique event, which is free to attend and brings together the food and drink industry, retailers, foodservice providers, government, and those working in nutrition and health at https://food-matters-live-2017-visitor.reg.buzz/
In addition to an extensive exhibition, Food Matters Live offers a multi-stream seminar programme and main stage conference, featuring 400 speakers covering wide-ranging topics – from the latest food and public health policies to improving the availability and delivery of free-from food and drink, latest trends in sustainable retailing, packaging design and exemplar brand strategies.
Exhibitors and visitors will also get the chance to find out who has won the inaugural Food Matters Live Awards, which celebrate the inspiring innovation and creativity that is shaping the future of food and drink.
The winners - who will be announced on 22 November in the main conference theatre at Food Matters Live - will receive a unique award, creatively designed around the innovative concept of a taste bud and incorporating the five senses of taste.
For further information
Food Matters Live
+44 (0) 20 3735 5961
+44 (0) 750 744 0395