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Thursday, 22 December 2016 10:51

Coca Cola have launched a Christmas Campaign to give a festive boost to FareShare

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Coca Cola have launched a Christmas Campaign to give a festive boost to FareShare! This Campaign is aimed to help raise the awareness of FareShare.FareShare is a UK-wide charity that tackles hunger and food waste by redistributing good food that would otherwise go to waste, to frontline charities and community groups that support vulnerable people. The food provided by FareShare contributes towards 21.9 million meals per year catering for 4,652 charities and community groups, enough to provide almost 22 million meals for people in need.‘FareShare’s logo will feature on 30 million promotional 500ml bottles of Coca-Cola Classic, Diet Coke, Coca-Cola Zero and Coca-Cola Life, and 1.25l bottles of Coca-Cola Classic, Diet Coke and Coke Zero, stocked by major high street retailers and convenience stores over the festive period.’‘Shoppers can ‘Donate a Meal to Someone in Need‘ simply by buying a promotional bottle, taking a photo of the FareShare logo on the bottle’s label and uploading it to a promotional website. Coca-Cola will then donate 25p to FareShare for every image successfully uploaded – enabling us to redistribute enough food for a  frontline charity, such as a homeless shelter or older people’s lunch club, to serve up a meal for someone in need.’read more READ MORE

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