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Tuesday, 24 January 2017 14:41

PG tips launches new speciality tea and fruit & herbal infusions range to help operators grow their sales

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PG tips has released a new range of speciality teas and fruit & herbal infusions so foodservice operators can offer the UK’s top selling flavours[1] from the nation’s favourite tea brand[2]. 
The new range includes English Breakfast, Earl Grey, Green Tea, Camomile, Peppermint and Raspberry in foil fresh envelopes. PG tips has also launched a mixed case, which includes 25 envelopes of each flavour. 
Rhodri Morgan, marketing manager for Tea in Unilever Food Solutions, said: “Growing health awareness continues to drive consumers towards teas which are perceived to be healthier. For example, fruit and herbal infusions have seen 6% growth in year on year sales, while green tea sales have surged by 12%[3]. So we’ve released a new range to help operators appeal to younger consumers and grow frequency of sale.”
PG tips Monkey said: “Hello Chums – it’s your favourite famous Monkey ‘ere, and have I got some news for you. With the new PG tips range, you can sell the most popular flavours[4] from the nation’s favourite tea brand[5] – PG tips. So what are you waiting for? Get brewing!” 
The teas and infusions in the range (English Breakfast, Earl Grey, Green Tea, Camomile, Peppermint and Raspberry) are available in a 6 x 25 foil fresh envelope case format. 
 
Read 952 times Last modified on Tuesday, 24 January 2017 14:57

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